Marketing & Business Development Consultancy
‘A good listener is not only popular everywhere, but after a while he knows something.’
Wilson Mizner
Capabilities
We offer an integrated set of consultancy solutions developed from our core services which include:
- Strategic Business Development
- Marketing
- Human Resources & People Development
- eBusiness
- Resource Management
We can work in close harmony with business organisations of every type and size to identify opportunities for growth, improvement and increased profitability.
We can also work with you to translate our advice into practical outcomes and positive results.
Approach
However, before proposing any definitive course of action, our mutual starting point with every client is always to take the time to listen to their particular situation, discover more about their organisation and explore their ‘real’ requirements.
First and foremost, we totally recognise the truism that ’no two organisations are the same’ but there are of course common elements that underpin all successful business development.
These are vital elements and issues that will guide the process, identify information gaps and generate tangible tasks and will include:
- Clarity of vision
- Core values
- Clear business goals
- Marketplace knowledge
- Identifying necessary organisational change
- Marshalling financial planning
- Establishing review points
- Monitoring progress
These issues will be tackled through a series of processes that will include interviews, discussion, audits, meetings, research and reviews.
In terms of the practicality of our working relationship with you – you may have no fears - years of experience allow us to offer tact, diplomacy and determination. We adapt to your timetable, we carefully fit our work around your priorities and we blend into your organisation, but we always retain our dispassionate viewpoint, maintain momentum and communicate clearly, regularly and effectively.
Projects
With a sympathetic yet robust Consultative approach that can work across any business profile, coupled with a breadth of relevant experience and practical expertise, we have worked on a wide variety of projects that have recently included:
- Developing strategic marketing action plans
- Brand repositioning
- Product development & diversification
- Vertical business development
- Competitor research & analysis
- Capitalising on and protecting Intellectual Property
- Enhancement of e-business capability
- Supporting funding & grant applications
- Developing export potential
- Business restructuring and staff development
